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I have had the pleasure of working with Margaret when she helped us to design two Customer Care modules to support the launch of our Customer Care programme. Margaret was also responsible for training our Customer Care Champions to roll out the modules across a large sector of our business. Margaret's warmth, enthusiasm, professionalism and attention to detail have all contributed to ensuring the first Phase of the programme has been a great success. I very much look forward to working with her on the next phase.

Alison Armishaw 

Barnett Waddingham LLP

When we first started looking for a training company to deliver our management development programme, David came highly recommended by a number of sources. We have sinced worked with him on a variety of sessions, including team building, that met the training needs of our people. He is always happy to come in and teases out requirements in order to make the right recommendation that is appropriate for the training need. David has a really engaging style and focuses on the practical rather than the theory. Thanks for all your help over the last few years!

Lucy Malin

Open Health Group

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Charlotte Cooke-Vaughan, HR director

Frank Hirth

David has taken the time to get to know the firm; it’s culture and focus and has been able to tailor his training accordingly. He has been instrumental in helping me bring on and develop a whole range of crucial soft skills managerial for the firm, which is paying dividends, with increased retention and a reduction in staff issues. David’s training style is high energy and inclusive which brings out the best in people and makes the sessions much more engaging and fun. He also has a huge breadth of experience in business, which he calls upon to provide relevant examples bringing the theory to life. I would have no hesitation in recommending his services to any firm.

We have used the People Animators for over 10 years now for a number of different leadership and development training. David is a very professional and personable trainer to work with who delivers training with ease and effectiveness. In 2014 David provided a number of conflict management sessions for management and supervisors within our business to provide them with the necessary skills to equip them to deal with the day to day challenges of their roles. Due to the success of this program we are now using David to provide a training session to our senior management. We hope to continue to work with David in the years to come.

LOUISe mackay


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We have worked with Margaret Kendle from The People Animators for five years and she has delivered many management and customer service training courses across all levels of our organisation. Margaret has an expert ability to successfully tailor the training programmes to our organisational and operational needs whilst also adapting the course to meet individual learning objectives. Margaret brings enthusiasm to every session, which along with her extensive knowledge of the chosen subject area, ensures that everyone remains engaged and invested in the course. All attendees have always given glowing feedback. We look forward to working with Margaret in the future.

Samantha ling

pinewood studios

LInda Midgley

Jupiter Hotels

For the last five years David has been working with our mentors and mentees in relation to our Rising Star Programme. David is easy to work with, fully flexible to adapt content to suit our exact needs. He provides an environment where people feel relaxed so that they get the most from the training. All our teams who have gone through the programme have found the training extremely useful and thought provoking as well as being delivered in a fun way. I would highly recommend The People Animators as a training provider.


Robert Houghton

j murphy group

I have had the pleasure of working with David for around 5 years now and he has been consistent in his approach to meeting the needs of the business. David takes time to really understand the culture of the business and tailor his content and delivery to exactly what you need and how you need it, truly meeting the learner needs not just pushing something off the shelf. Highly recommended for all management, leadership, coaching and development work.

We are always cautious about appointing new providers to develop and deliver training to our employees as they struggle to understand our culture and our needs. However, David is a shining example of somebody who takes the time to fully understand our business needs. David recently delivered a ‘People Management’ training programme for our managers and we received excellent feedback in relation to the course content, delivery style and relevance of the course. David’s style of working suits our needs and the wealth of experience he was able to draw upon was instrumental to the success of the programme. We are now in the process of developing further courses with David.

Bernadette Powell 

National Farmers Union

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Alan Ellison 

imperial commercials

I have worked with David for many years, firstly as a participant in the training he ran for the organisation I worked for. When we needed to train our staff, I turned to David to deliver this for us. He understands the key issues of what we are trying to achieve and then is able to effectively translate this in to a course. What has always impressed me with David is his ability to tackle the keys issues head on. Inevitability some people think training is not important or they don’t need it, David is able to bring these people around very quickly and gain full engagement of all participants. He is not shy in tackling the more challenging issues and actively encourages people to say what they are thinking. People leave his training thinking differently and ready to apply this in the working environment. People are our biggest asset and having an engaged and motivated workforce is fundamental to our organisation. David helped get across the need to think and act differently to a changing sales environment. His method is very effective as he takes things that are common to everybody and then works these back to the working environment, showing how change is needed and how to approach this. He gives practical skills to facilitate change and ways to overcome challenges.

David ran a series of management training and development courses with myself and my team, following some previous work with the company several years earlier. From the opening conversations of developing the bespoke training sessions through to the completion of the last session, David was a pleasure to work with and the way that he delivered all of the sessions was professional and motivational, whilst remaining light hearted and humorous. All of the sessions were mapped out in advance from our planning conversations and presented clearly in our own series of booklets. The training itself enabled our management team to become more inspirational leaders and developed all of our coaching and training skills. The sessions were well paced and structured, and included the right mix of practical and theory based sections. And since running the sessions, 3 of the attendees have since been promoted through the ranks by utilising the skills learnt from the training! Overall we would all recommend David highly for anyone looking to develop their management teams approach to leadership, training and coaching. 

Ashley ross 

irs marketing ltd

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Sarah Rhymer

PH associates

We have used David on a number of occasions for a variety of training sessions – both for the whole company and smaller groups. He has also supported us with one to one coaching. It is always a pleasure working with David from initial brief to delivery and the follow-up afterwards. He always develops a session that is interactive and engaging, getting people to challenge their thinking and evaluate their behaviours. His vast experience ensures that sessions are rich in examples, bringing situations to life and really enabling people to identify with the messages that he is delivering.

Margaret has been supporting us with our training requirements at Domino's Pizza for two years. The training she has provided has included Emotional Intelligence, Managing Change, Leading a Team Effectively and Personal Resilience - there are many others. These have been delivered to mixed groups of people and targeted groups. The feedback from all courses has always been positive, not just the written feedback but verbally when chatting to people who have attended her course.

Margaret has an amazing style, she is adaptable to the many changes we have asked of her in preparing for a course, as well as her ability to tailor the course to specific needs raised on the day by the attendees. She makes people think about themselves and how they can improve personally and also how they can get the best out of other people. I have seen real changes in the workplace from employees who have attended her training and put into practice what they have learnt. Margaret is a pleasure to work with.

Bev Balmer 

Domino's Pizza

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Diane Harris

INland Homes

David provides a range of excellent and very interactive training workshops for managers and staff within my company. He is focused on providing training that is tailored to us and gets great reviews from all that attend.

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We have worked with David and The People Animators for some years now, delivering a number of Customer Service focused training days. We find David’s training days invaluable; the team are always excited to hear that we have one coming up, and look forward to attending the day. They come away feeling that they’ve had their knowledge and skills refreshed, they are re-motivated, and ready to put their new ideas and skills in to practice.

Some training courses are fun on the day, but fail to deliver anything once participants are back in the work place; The People Animators deliver real, practical solutions, tools and skill sets that we can absolutely see being implemented as soon as team members are back at their desks.

David takes time to understand the business, the environment we’re working in and the current market conditions, as well as any specific challenges facing us at the time of training. We discuss what we want the teams to learn and take away from the day, whether it be a broad set of skills, or something very specific that we are working on as a business. David uses pre-course questionnaires to gather specific examples from the delegates related to their roles, so that the training feels very personal and each delegate can relate to case studies presented. This also means that we can address real life problems, and delegates can take away practical solutions for something they might be experiencing there and then.

The training is delivered in a relaxed and inclusive style, which encourages everyone to participate. We find that even new team members feel confident enough to contribute and get involved; the relaxed training style in turn allows all delegates to relax and feel comfortable too. The language used is down to earth, no jargon, meaning that everyone can relate easily to themes and ideas being discussed. David is extremely knowledgeable, and is able to share that knowledge in a way that everyone can access. We cannot recommend The People Animators highly enough – you won’t be disappointed!

Michaela Pinch 

Wacoal Europe

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